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applicants
Senior Marketing Consultant - Online Communities
at Resonate Solutions (posted on Oct07 2008)
Resonate is the leading practitioner in developing online communities for large brands in the Australian marketplace.
This is a great opportunity for an experienced marketer who has grasped the potential of web/marketing/enetreprise 2.0!
Resonate helps clients get closer to customers by building and developing online customer communities.
You would play a lead role in stepping clients through a structured process to realise the benefits of online communities.
Essential to this role is the ability to immerse yourself in the client's business and to leverage your up-to-date understanding of online communities, internet marketing, customer research & segmentation, direct marketing and word-of-mouth marketing.
You would need to be both a thinker and a do-er - getting amongst the detail of content creation, moderation and analysis as well as the customer strategy.